by Pollion Team | Jun 21, 2022 | ALL TOPICS, LOCALIZATION
Localization is a mandatory investment when going global, even for small businesses. Professional localization matters as it ensures accurate translations, cultural relevance, and improved engagement with diverse audiences, ultimately boosting growth potential. In the...
by Pollion Team | Jun 21, 2022 | ALL TOPICS, LANGUAGE
Business analytics (BA) is the practice of iterative, methodical exploration of an organization’s data, with an emphasis on statistical analysis. Business analytics is used by companies committed to data-driven decision-making. In simpler words, it is all...
by Pollion Team | Jun 21, 2022 | ALL TOPICS, LOCALIZATION
These days translation is not enough. With content translation, translators work to maintain consistency and accuracy from the source text and then carry this through to the target language. While this may work for some types of content, it’s usually not enough. This...
by Pollion Team | Jun 21, 2022 | ALL TOPICS, TRANSLATION
Expanding your business into new markets can be exciting, but there are also challenges, chief of which is the language barrier. Crossing this barrier takes expert knowledge and understanding of the target audience. To cross the language barrier, your company will...
by Pollion Team | Jun 21, 2022 | ALL TOPICS, LOCALIZATION
The Middle East presents significant opportunities for businesses seeking to expand into new markets. With up to 22 countries and a population of about 420 million people, the region is among the fastest-growing markets in the world. With about 50% of the population...
by Pollion Team | Jun 21, 2022 | ALL TOPICS, LOCALIZATION
To successfully expand your business into global markets, it’s essential to implement effective marketing localization strategies. However, the process of correctly localizing content and media to a target audience can be a challenge, with several obstacles to...
